CVS Health
Hartford, Connecticut, United States
Corporate Communications Manager
Job Description
Job Description
CVS Health has a big opportunity for an experienced and passionate communications professional. We are looking for a Manager, Health Care Business (Aetna) Communications to work closely with our Executive Director, Health Care Business Communications to create robust, metric-driven, multi-channel strategic communications plans/campaigns to protect and advance the Health Care Businesss reputation and culture. Partnering with key business leaders throughout CVS Health, Aetna and Enterprise Communications Centers of Excellences, you will be asked to provide strategic and tactical communications counsel that can help the business meet its objectives while taking a 360 degree view. You also will help build and drive execution of thought leadership and reputational strategies to support the Office of the President and Aetnas Health Equity strategy.
Your ability to collaborate with colleagues in the Aetna business - Medicare, Medicaid and Commercial - along with Aetna Marketing, Medical Affairs, Government Affairs, Human Resources and Centers of Excellence in Corporate Communications is critical to success in this position. You will utilize your experience with critical thinking across multiple disciplines to provide guidance and ensure strong execution of plans based in measurement applications that integrate business objectives.
1. Work with HCB/Aetna Business Unit (Medicare/Medicaid/Commercial/Exchanges) and its supporting Function communications, Retail, Pharmacy, Enterprise Comms, Office of the CSR and the Office of Chief Health Equity Officer to build and deploy strategic communications in support of the Enterprise growth agenda.
2. Provide strategic internal communications support to the HCB/Aetna Office of the President for editorial calendar, outline and content creation for strategic business imperatives.
3. Collaborate with Enterprise Social, HCB/Aetna Office of the President and social media vendor on social media content strategy and thought leadership presence. Serve as writer for Aetna-wide content (e.g.,bylines).
4. Proactive media pitching and reactive media inquiries that pertain to HCB. Write press releases.
5. Engage HCB lines of business to build customer testimonials into communications initiatives. Manage video production vendor for member testimonial videos.
6. Develop and execute robust, "always on" content and storytelling strategies to advance business priorities.
Pay Range
The typical pay range for this role is:
Minimum: 60,300
Maximum: 126,600
Please keep in mind that this range represents the pay range for all positions in the job grade within which this position falls. The actual salary offer will take into account a wide range of factors, including location.
Required Qualifications
* Minimum 5+ years relevant communications experience required; subject matter expertise in health care or related consumer industry required.
* Deep experience in serving as a strategic counselor to key executives and in building and leading high-performance communications teams.
* Willingness to travel, as needed, and in support of business needs.
COVID Requirements
COVID-19 Vaccination Requirement
CVS Health requires certain colleagues to be fully vaccinated against COVID-19 (including any booster shots if required), where allowable under the law, unless they are approved for a reasonable accommodation based on disability, medical condition, religious belief, or other legally recognized reasons that prevents them from being vaccinated.
You are required to have received at least one COVID-19 shot prior to your first day of employment and to provide proof of your vaccination status or apply for a reasonable accommodation within the first 10 days of your employment. Please note that in some states and roles, you may be required to provide proof of full vaccination or an approved reasonable accommodation before you can begin to actively work.
Preferred Qualifications
* Excellent written and verbal communications skills with a primary focus on consumer and internal audiences, including ability to distill key industry trends, recommend strategic actions and share ideas and information across diverse audiences.
* Expertise in multiple communication disciplines (e.g., media/public relations, internal/ executive communications, public affairs, marketing and community relations).
* Ability to handle high-level information in a confidential manner
* Excellent writing, editing and presentation skills with a strong knowledge in AP Style.
* Experience in managing video production.
* Microsoft, Popolo, PowerPoint skills a huge plus
* Fluency in Spanish
Education
Bachelors degree or equivalent experience required
Masters preferred
Business Overview
Bring your heart to CVS Health
Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced human-centric health care for a rapidly changing world. Anchored in our brand - with heart at its center - our purpose sends a personal message that how we deliver our services is just as important as what we deliver.
Our Heart At Work Behaviors support this purpose. We want everyone who works at CVS Health to feel empowered by the role they play in transforming our culture and accelerating our ability to innovate and deliver solutions to make health care more personal, convenient and affordable.
We strive to promote and sustain a culture of diversity, inclusion and belonging every day.
CVS Health is an affirmative action employer, and is an equal opportunity employer, as are the physician-owned businesses for which CVS Health provides management services. We do not discriminate in recruiting, hiring, promotion, or any other personnel action based on race, ethnicity, color, national origin, sex/gender, sexual orientation, gender identity or expression, religion, age, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law.
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